Kiss it!
PSfm - 17 / 02 / 2015
When you are asked to participate in the launch of a completely new and innovative concept of Dutch postal company PostNL, you’ll do it. And that is exactly what PSfm did this Valentine’s Day! Because the day of love was very special for all the Dutchies this year. On February 13th, anyone could send a free Valentines card within The Netherlands with nothing more than a real kiss. As a stamp!
PSfm toured throughout the country to promote this concept. PostNL is the first postal company in the world that approved a real kiss as a stamp. Therefore the campaign received much international attention.